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B2B Technology

200+ Qualified Leads per Month for a B2B Tech Provider

Savanna Tech Solutions

KES 350
Cost Per Lead
6 weeks
Payback Period
0 to 200+
Inbound Leads/Month
KES 8M in 90 days
Pipeline Value Added
35 to 40
Qualified Leads/Month

!The Challenge

Savanna Tech had excellent software products and a strong track record — but their digital presence was non-existent. They relied entirely on referrals and cold calling. Their website was outdated and generated zero inbound interest. Their competitors were winning contracts they should have been winning.

Our Solution

We built a full B2B lead generation system: a company website built around their target buyer's journey, with case study landing pages and a free Digital Readiness Assessment as a lead magnet. We set up Google Ads targeting IT managers and procurement officers in East African corporates, and connected everything to a CRM with automated follow-up sequences.

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